257: Be the Glitch You Want to See in the Matrix with James McCrae
- Diana Varma
- Jun 6
- 2 min read
Happy Friday and welcome to a thought-provoking and potentially paradigm-shifting conversation with James McCrae, author, poet, and teacher who empowers creators to live with purpose and turn imagination into reality. He is the founder of Sunflower Club, a global community dedicated to creativity as a tool for personal healing and social transformation. As a creative strategist, he has worked with top brands and startups to define and actualize their message and mission. His books include Sh#t Your Ego Says and How to Laugh in Ironic Amusement During Your Existential Crisis and The Art of You: The Essential Guidebook for Reclaiming Your Creativity.
In this conversation you’ll hear how James’ career has always been rooted in both art and writing, including his navigation through various facets of the design industry. You’ll hear why James believes that social media is an art form in its own right and how making mistakes have been some of his greatest moments of learning.
We talk about the role ego plays in creative practice, and the importance of planting intentional seeds, allowing quality ideas to grow and mature in our subconscious. We also talk about trust and control in creative processes.
As per usual, I can remember concepts but rarely the person or people attributed to the concept. The terms divergent and convergent are attributed to psychologist J. P. Guilford in 1956.
A quick note that this episode isn’t sponsored—as always I’m just a curious human trying to connect with interesting, creative people and projects out in the world.
Let’s listen in…
About Our Guest:
James McCrae is an author, poet, and teacher who empowers creators to live with purpose and turn imagination into reality. He is the founder of Sunflower Club, a global community dedicated to creativity as a tool for personal healing and social transformation. As a creative strategist, he has worked with top brands and startups to define and actualize their message and mission. His books include Sh#t Your Ego Says and How to Laugh in Ironic Amusement During Your Existential Crisis and The Art of You: The Essential Guidebook for Reclaiming Your Creativity.
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Music:
A Kwela Fella - John Bartmann licensed under a CC0 1.0 Universal License
Talk Paper Scissors Theme Music: Retro Quirky Upbeat Funk by Lewis Sound Production via Audio Jungle
